¡Brand Reputation Rankings of Idol Groups This Month!

*Le Sserafim at a fansign event on June 2, 2022 By MinguriLOVE0205 licensed under CC BY-SA 4.0*.

In an exciting revelation, the Korean Institute of Business Research has unveiled this month’s brand reputation rankings for all the captivating idol groups. Eager to know who’s leading the pack? Keep reading to dive into the most thrilling details!

These rankings have been established through an exhaustive analysis of consumer engagement, media coverage, online interaction, and community awareness levels. The considered data spans from July 15th to August 15th, providing a comprehensive snapshot of the current landscape.

This month, NewJeans has made an indelible mark by clinching the top spot with an incredible brand reputation index of 10,001,027. Their score has surged an astounding 67.47% since July! Among the standout key phrases in the analysis are “Jamboree,” “Billboard,” and “Super Shy.” Moreover, terms like “release,” “perform,” and “record” have also contributed to their standout position. Positive emotions surround NewJeans, with an impressive 91.89% score of positive reactions in the positivity-negativity analysis.

In the second position, we find the iconic BTS, maintaining their strong presence with a brand reputation index of 6,497,937 for August. BTS’s global impact is undeniable!

The third spot is occupied by the talented group IVE, ascending with a brand reputation index of 4,895,215, representing a notable 22.91% increase compared to the previous month.

SEVENTEE N, captivating their fans, takes the fourth place with a brand reputation index of 4,522,941, reflecting an impressive 28.32% increase since July.

And we can’t forget to mention ZEROBASEONE, the “Boys Planet” group, rounding out the top five for August with a brand reputation index of 3,563,668.

But that’s not all! Below is a sneak peek at the top 30 standout groups this month: